west elm: VERY MERRY CHRISTMAS SALE Up to 60% off select styles. Moovly: Create your own Seasons Greetings video in 10 steps, You deserve a little something extra, [name], You can be naughty and still stay fit through the holidays, Open if youre willing to get this treat, PACK THESE FOR YOUR THANKSGIVING TRAVELS (STUART WEITZMAN IT), J. What are you really dreaming of this Christmas? Keep it short, clear, and concise; aim for around 6 to 10 words. SHOP BLACK FRIDAY ONLINE NOW! As one of the most important details of all promotional newsletters, it should take its place under the Sun here as well. Although it is dated 2017, there are still four major takeaways we can all learn from it. While all the other companies run just one contest at a time, this prestige omni-retail brand has created a series of sweepstakes under the same theme to grip the attention for 40 days in a row. Think about offering early-access to tickets to your event and pair it with an email subject line that starts with "Act fast.". The headline of the email, "Enter to win a trip to compete in the golden leaf half marathon," is a long yet descriptive sentence to capture the attention. While just a few words may seem like a small piece of your overall message, this is the first impression your audience will have before they decide whether to open your email. Related: 113+ Best Confirmation Email Subject Line Ideas. So, not only does a giveaway email subject line help you boost open rates, but it can also help you generate word-of-mouth marketing for your business. Valentine's Day Email Subject Line Tips. In the grand scheme of things, making false promises will end up hurting your open rate as your readers will lose trust in you. Here are some examples for a giveaway announcement email: "Hot freebie alert! 75% OFF for being an awesome customer. Next, you will likely need to obtain some personal information from your recipients. It has an action word such as win. Even though it is highly overused, it still works. Help your business stand out with these unique New Year's email subject lines: 3,2,1Savings Unlocked! I hope you found this blog helpful in terms of learning how to create better giveaway email subject lines. $(window).scroll(function() { Up to 75% OFF happening right now! "Free gift with purchase of select items". In order to orchestrate a great giveaway you should tag it with a catchy slogan. Our Christmas Shop is Open. Dear [NAME],** Thank you for signing up for our giveaway. Second, it starts with the enormous image-based hero area to sport all the prizes. Check out our gift ideas to get started. Announcement email subject lines should be excitable but not spammy. Thing to Include #2: Introduction. After sending billions of emails to our customers and subscribers at Sumo, here are 10 of the best performing email subject lines we've uncovered: Subject Line. While doing that, Ive also seen hundreds of emails promising a trip to Bali in my inbox. In the grand scheme of things, making false promises will end up hurting your open rate as your readers will lose trust in you. "Inviting You To An Event". Category: Announcement. Were always looking for new authors. 5 Subject Line Example #5: The "If-Then" Subject Line. SF-Marin Food Bank: Today is #GivingTuesday. It is big and bold. The last thing you'll want after you hit the send button is for the email campaign to hardly be opened. Here's a great example of this from Marketing Examples. Make sure they are truly interested in your brand to avoid those warm leads going cold. You can also add scarcity by . This one is a case in point. Crate & Barrels giveaway has a high-effort entry for participants, but if your brand has a strong social media presence, Instagrammable products, or an engaged audience, you should try this strategy. It's important to hype up your audience and get them excited about your campaign. 5. It is highly recommended to run such campaigns a few weeks before the holidays since it is much difficult to get through the crowded inbox during those days. This website design and code was built using our tools. To launch it? If you can create a customized email based on the contacts preferences or purchasing history, it will be perfect. With this giveaway, 4ocean makes you watch a full video of its team cleaning up the ocean, which you might have otherwise overlooked. This helps to build much-needed trust in a contest. So if you were thinking of joining LOccitanes giveaway, you might even spend more than usual since theres a chance youll win it all back. Smart. As one of the most engaging and promising communication channels, email marketing offers numerous instruments to help entrepreneurs run their companies successfully. First, they thought-through the subject line. This helps secure their attention. They should be clear and transparent. However, if you can afford to ask your audience to take action to enter your giveaway, make sure to use your engaged customer base to your advantage. In exchange for taking this simple customer loyalty quiz, you can win store credit and a virtual consultation with a beauty expert. Learn from founders and find your next idea. This subject line offers 4 different pieces of value( Guitar giveaway, live webcast, pdf, and videos) and performed worse than the two previous subject lines in the series which used just . 2 Subject Line Example #2: The "Fomo" Subject Line. To make the most out of them, you should run the whole campaign. Steve Madden: Cyber Tuesday 50% Off Clearance! Not only will your subscribers miss out on . As part of the overall email marketing strategy, giveaway newsletters play along with the companys goals. Win [product . Using adorable images, an animated gif, beautiful typography, iconography, and gorgeous coloring, the team creates a fantastic aesthetic that instantly draws everyone in. 2. The idea is simple; the realization is nothing extraordinary. And we get the lowdown on the most essential, hard-hitting parts of building their business: (1) How exactly did you find this opportunity? When you join us, youll get access to over $1,000,000 in software savings - weve exclusively negotiated discounts on 240+ tools that are proven to grow your business. A giveaway involves distributing free merchandise or services for promotional and marketing purposes. Giveaways bring people who are initially interested in a freebie, not a brand. To unlock the potential of giveaway emails, first and foremost, you need to get through the crowded inbox and compel the contact to open the newsletter. west elm: Christmas is coming beat the holiday rush! Were giving them away for free! Think through emojis. The email copy Win all this for you subtly speaks to your ego. Follow @[brand] and RT this post to enter our latest giveaway, You wont believe what were giving away this week!, One lucky winner will take home this amazing prize!, Win a [prize] in our exclusive giveaway!, Feeling lucky? Papa Murphys: Dont Get Your Tinsel in a TangleLet Us Help with Dinner! Apart from that, the email is transparent: all the main terms are carefully highlighted. This is no ordinary giveaway; its for loyalty members, and it comes at a price. Here are a few quick tips to write teaser email subject lines: Make sure that the subject line is a question. By following these tips, you can write giveaway email subject lines that will help ensure your messages are opened and read. Although marketers primarily work with giveaways to collect email addresses, thats not their only use case. Words like free, win, and contest can all help to increase open rates. But by partnering up with other brands, Prose increases the gifts perceived value even more. Choose the right audience for the prize. Everything is fair and square. Even though it has some pitfalls that we have discussed earlier, still when done right, it can bring more good than harm. Clever. So you've put your heart and soul into creating an amazing Valentine's Day email that you know your subscribers are going to love. Giveaway Email Templates - Before. " Support [insert cause] on Giving Tuesday!". Get started with the most advanced email builder for your next campaign or newsletter. Second, the announcement of the contest is skillfully highlighted. Valentine's Day Is Right Around The Corner. If you want to win exclusive gifts from the brand, you need to test your knowledge of the brand. Give your readers a reason to click. !" or "LOSE 20 POUNDS BY TOMORROW!!!! Therefore, do your homework and meticulously target your audience. Images are the first focus of the brain. Always send Thank You note to all the participants at the end of the contest. 2 weeks til Christmas! This is one of my favorite cold email subject lines because it seems like it's coming from a real person and not some super fine-tuned marketer or salesperson. It is a bad practice for websites, and it is certainly not good for emails. The giveaway contest is not only about sending one newsletter that notifies about the event, and another one that introduces the winner. Add personal touches to your subject line. When it comes to email subject lines, most people gravitate towards those that are serious and to-the-point. Therefore, the design should be vibrant, charismatic, and on-brand. Put joy in your world with post-holiday travel discounts around the globe, Let the holiday season begin by treating yourself to something special, Away: Free shipping on us for the holidays, Provisions by Food52: Gifting Made Easy: Free Shipping + Discounted Gift Cards + Our Best Picks, Celebrate Cyber Monday with deep discounts on all home decor, Waves Audio: Waves Black Friday Sale Starts Now Get a Free New Plugin, Conquer Christmas shopping while you ring up super savings, Ancestry.com: Save big for Cyber Monday give the gift of family, The White Company: Order by tomorrow, get it for Christmas. Finally, the design hits all the essentials. If you want to qualify your giveaway participants, try asking a simple question about your logo, product lines, or anything related to your niche thats easy to find on Google. And thats a win-win! 69%. Here are 12 tips for creating effective email subject lines: 1. Its hard to disagree with this statement. To create a subject line that will stand out from the crowd and make users open the message and take action, follow these simple yet helpful tips: Move to subject line examples for giveaway newsletters taken from popular brands to see how to put these tips into practice. 64%. The longer the giveaway, the more similar emails you can send, the more chances you have to fulfill your marketing mission. Paid Media - effective paid strategies with clear ROI. (MACYS), Shutterfly: Just 3 days: get 50% off + NEW Disney Frozen Stockings, Inspire a kiss under the mistletoe with these romantic holiday destinations, Ring in the holidays wearing elegant Christmas jewelry, Groupon: Groupons Most Wanted This Holiday Season, Make room under the tree for cash-saving Christmas fun. The team behind this amazing giveaway newsletter example did the proper legwork that needed to be done to keep the audience engaged with the contest throughout the entire period. Giveaway Newsletter Example from Greenworks. It does this job perfectly well. Add the recipients name or other personal details to make the email feel more relevant. However, its 100% sure that youll get their productsif you order them. Drag-n-drop solution for your static website to quickly host your static website. Open now to get em by Christmas. You can also try calling out things like "early access" or . Subscribers from giveaways are people interested in the product; they are more likely to shop with you. Now that you know how to write a contest email subject line, here are some quick tips to help you attract more participants. Are you feeling lucky? Zip through the holidays with our super-fast elf-checkout, Give yourself something you really want this Christmas, Friends of the Sea Otter: Adorable Sea Otter Gifts Available on Giving Tuesday, All good dogs and cats deserve stockings stuffed with goodies, Baby, its cold outside, so warm up with our holiday gift ideas, These sizzling Christmas deals are hot enough to warm up Jack Frost, Last call for early Christmas deals 25% off, Kate Spade: Last day! -Revised policy for jean shorts at work. #5 End-of-summer email subject line: "End of summer BLOW OUT! "Requesting To Connect On LinkedIn". "Limited-time offer: free gift with your order.". (Just like Ill never forget Charlotte Tilburys childhood neighborhood.). You can also be straightforward about the giveaway! A simple tool to create emails and newsletters. It is here where Thank You email comes to the rescue. "It's time to give back!". Therefore, to drive maximum attention towards the contest, use screenshots or photos or the freebie. Enter our latest giveaway now, Its time to get lucky! Cupid's Calling. Charlotte Tilbury calls you a darling, wishes you good luck, and expects you to know her well in return. Even Rudolph thinks our holiday travel booking services are the best. 5. That is, your subject line should sound legitimate. A perfect tool to create Bootstrap website. Subscribe & get entered automatically, WIN a [prize] just by liking this post!, TAG a friend who would love this [prize]! But you should keep it less than 40 characters to make sure it appears perfectly fine on all types of screens. Instead, the brand follows up a few days later to ensure that youre not missing out on the offer: With an urgency-driven subject line that reads Last Day: Enter for a chance to win our gift basket! Prose reminds you that theres still time to enter its giveaway. The moment youve been waiting for is finally here, All you have to do is enter for a chance to. By using the examples and formulas we provided, you should be able to start creating subject lines that will get more people to open your emails and enter your giveaways. As for design, everything is in the right place. When done right, an e-commerce giveaway can help grow your email list with quality subscribers and increase sales. Its a smart gift to guarantee loyal repeat customers. (4) How much money are you making? Stretch your payments for 6 months, Travel Channel: Travels Best Holiday Attractions 2014/, Framebridge: Last chance for free shipping on Christmas gifts, LOccitane: New Years Resolution: Revamp Your Ritual with $20 OFF. With well-written giveaway emails, you can do that and much more. Open rate: 53.5 . When done right, email subject lines positively impact your readers and most importantly your marketing campaigns. According to Convince & Convert, 35% of email recipients open an email based on the subject line alone. In what they call the opportunity of a quarantine, you have the chance to win products from the company and its partner brands. It should include action words to give contacts the motivation to enter the challenge. Bottom line: LOccitanes giveaway email is the perfect example of leveraging a limited-time offer in the best way possible. Nurture them with special discounts and offers. Keep in mind these essential tips that can take any giveaway newsletter to the next level: As we have said already, giveaway contests are not one-day events. To unlock its potential and curate a contest that appeals to the audience and reaches marketing goals, follow our guide, stick to the best practices, and get hints and inspiration from real-life examples. It is here where giveaway emails join the game, creating a window of opportunity. Our useful services seamlessly integrated with each other and our products to get you to the finish line faster. Here are some of the best of Neil Patel's email subject lines to inspire. There are no strict rules: you can get as creative as you like. Discount reminder. You'll realize there is no magic formula, that building a successful business is actually quite straightforward. With your target audience, email marketing service, and giveaway builder in place, your next step is to choose a prize that resonates with your audience. We hope you enjoyed our guide + list of 200+ giveaway email subject lines (that work!). Appeal to your target audience by name, let contacts know the exact number of points theyve earned, try to catch their drift, and show how giveaway can benefit them. Team Tony Robbins: Your last chance to save in time for the holidays. I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. Call-to-action button. . " Free (Cool!) 2. Where would you love to ring in the holidays this year? Personalize the subject line. Do you need a time-out from the holidays this year? The event lasts a certain period of time. Create a specific welcome series flow for everyone added to your contest/giveaway list that contains 2-3 emails sent over the course of a week. While 4ocean does something extraordinary for the environment, Recess, in this example, aims to make you, as an individual, feel better in these challenging times. The team behind this spectacular giveaway email example did many things right, but here are three decisions that made the most significant impact. It commands attention, increases engagement with the brand, and onboards a load of subscribers. !!! Do not make people act against their self-interest. Fuel their interest with some promotional emails. Nataly is a web developer from Sevastopol, Ukraine with a passion for web design, email design, and IT writing. Use a special email to notify about that. Join our free newsletter to get unlimited access to all startup data. Here, you need a compelling subject line to prompt . Notify about exclusions and exceptional circumstances. 5 things about XYZ neighborhood. Everlane: Gifts The Wont Blow Your Budget, Doll up your fur babies for the holidays with our pet grooming services, Thank you! Here it can be used to: More so, a Thank You email is not just a rule of etiquette; it is a marketing instrument that ensures that there are no hard feelings since people do not like to lose. They boost your open rates, engagement levels, conversions, and ultimately your bottom line. However, this obstacle is not insurmountable. There is always a final word in such contests that should show your appreciation to all the contestants and serve as a token of gratitude. Lyft: You guys are amazing, you know that? Get Ready for Valentine's Day. First, the email design greets subscribers with a beautiful festive hero image that cheers everyone up and establishes an overly positive atmosphere, and serves as social proof that quantifies the brand and strengthens users motivation. Send your email marketing campaign quickly and easily. Use specific numbers. You can align it to red days in the marketing calendar like Black Friday, Christmas, or Easter. Just because it's summertime, that doesn't mean that your subscribers' inboxes are completely deserted. Some are proven examples from other successful campaigns, and some are creative ideas to inspire you. Open Rate. It has to be intriguing and keep people wondering if they have won or not. In this email sent with the subject line Win gifts from us, Lunya, Haus & more! Prose, first, invites you to shop for Mothers Day gifts. More importantly, subject lines separate intentional emails from spam. Everyone keeps an eye on the price here, thats for sure. San Diego Chargers: Share the Joy, Bring a Toy To The Chargers Game, ProAudioStar: ProAudioStar Will Beat ANY Black Friday Price PLUS Give You 15% Off Your Next Purchase, Beat the holiday rush with tips for being a St. Nick in time. Fair enough. Prose doesnt leave things to chance either. . Propel revenue growth while spending less time designing and managing emails. First, stay away from anything excessive. " [Organization] is . Choose a Desirable Prize. Along with a prize, instructions are increasingly vital since your subscribers should know the rules of the game. It adds a playful twist to your brand and hints at social proof. We collect and analyze the data from every case study and give you that data. Body of Email. If your subject line is too long, it will get cut off, which could impact your reader's chances of opening your email. Instacart: This weeks forecast? Cath Kidston: Tick tock | Last chance to order in time for Christmas! Here are 75 subject line ideas to help improve your open rates. It finishes off the design and reminds contacts once again what they can get without spending their precious money. Keep it short and sweet. [Best friend/significant other] just entered make sure you dont miss out too! Personalized emails generate higher transaction rates and revenue compared to emails that were not personalized. Subject lines are so important because they can make or break your open rates. By offering a freebie, you're enticing potential customers to take a closer look at what you have to offer. Everything should be on the surface to cultivate trust. - You are the expert here. One Kings Lane: Post-Christmas grab bag: pick a present for yourself, Box these deals like you mean it! Check out our guide on how to define The Best Time to Send Email Newsletters for Black Friday and Cyber Monday to get some valid insights. Stress-free holiday grocery shopping! 2. Finish Line: Black Friday Doorbusters END TODAY. Name of the prize. Use enticing language. Starter Story: Learn How People Are Starting Successful Businesses. "Collaboration Opportunity". 20 Inspiring Small Business Ideas Earning At Le 52 Low Cost Business Ideas [Cheap Startups 2023]. Keep it short. Giveaway email subject lines are a great way to increase open rates and get people excited about your product. Capsule: Christmas Deadline: TODAY Best stocking stuffer ever! As a result, the subject line sets the right expectations, lures users in, and ensures high open rates. The visual display of prizes occupies the central part making everything about them. Hence, you need to use a catchy, engaging, and connecting email subject lines . Then, you can regularly engage your email list and give subscribers a reason to shop from youagain and again. Keep it Short. Finish Line: Black Friday Doorbusters start now. Since this time of the year gives the most exposure. Sometimes the host chooses not one but several winners. Extending a list of contacts is increasingly vital for every business since existing contacts can be easily nurtured and turned into paying customers. When it comes to promoting your giveaway on the right channels, email marketing is a no-brainer. Example #1: I wrote this article for you, (Name) It is here where you can offer a special discount for newcomers or other shopping incentives. OFFICIAL RULES. Were here for you! Analyze the results of the contest. SEO - unlock more SEO traffic. Almost screaming at contacts, it stresses a sense of urgency and FOMO. Take a look at this exclusive giveaway example by Charlotte Tilbury: The first thing you see in Charlotte Tilburys giveaway email is the pre-title Loyalty Member, which immediately sets the tone for the offer. The lower-case q on "quick" is purposeful - it just looks more human. It should cheer everyone up. Unlike the subject line helper, which uses data from emails sent by all Mailchimp users, A/B and Multivariate tests can tell you what your specific contacts like best. But the company does a few things differently. And the prize is skillfully highlighted. Next, Prose introduces its giveaway by framing it around Mothers Day: The prize is straightforward: a gift basket you can win for your mom (or yourself.) Avoid them at all costs! (And if youre wondering, they do use it.). Here are some other effective FOMO email subject line examples: . See real results. | HAPPY THANKSGIVING! Happy New Year from Us to You. They last for several days, weeks, and even months. Examples of Eye-Catching Subject Lines for Giveaway Emails. Check inside for a special . If you want to follow Vinomofos brilliant example (and do even more), create a popup that targets returning subscribers and addresses them by their first name: So far, youve seen three giveaway examples that are ridiculously easy to join, with minimum to no effort needed. We just need your email: Join our free newsletter to get access now. Highlight it using various stylistic tricks like bright color, bold typeface, fancy typography. Rock the Christmas clock with time-saving gift inspiration. Anthropologie: New year, new sale: 40% OFF Fresh Cuts! If you're planning on adding giveaways to your marketing strategy, here are some of the best email subject lines for inspiration. A/B and Multivariate testing. Model from the companys guess-the-weight competition and ask participants to guess, for example, the number of products you shipped yesterday, how many pre-orders you received, and so on. It only takes 2 minutes to enter do it now for your chance to win! Join our free newsletter to get unlimited access to all startup data including startup costs. Keep your subject short and to the point. You should have a strategy for winning over those who did not have luck. Wool and the Gang: TODAY Last Chance For Xmas Delivery! New Clothing Just For Valentine's Day. It is short and sweet. Theres no hidden product placement or mention of any offers. Discounted elf exclusives add extra joy to your holidays. Most interestingly, when you click one of the photos, a modal pops up featuring a link to the product used in the photo: Visitors can easily click through and buy the products that catch their attention. Pique their curiosity, or shock or . Follow us on Pinterest for more updates. We interview entrepreneurs from around the world about how they started and grew their businesses. The action words instantly catch an eye. : $20 Coupon! This does require a little more organization and planning but the increased open and click rates will be worth it. Snag em before it slams shut. We pinky swear to not spam you. Giveaway emails were created to inform users about the beginning and end of such types of contests. A few words on the design. For example: Thank you for entering |10% off Site-wide. To make it more impressive, support it with a preview image. Give them a sneak peek of what's inside. Learn more from best-selling nonfiction books in less time. 3 steps to get started. Although theyre easy to run, low-effort giveaway campaigns arent the only way to go. 3 Key Elements: Stressed Out by the Holidays? Keep in constant communication with the entrants. Become a premium member to get full access. : Theres Still Time to Claim Your Prize, Analyze contacts preferences and behavior patterns. Its primary task is to announce the start of the event. Lets go! Therefore, ask yourself what kind of people will your prize appeal to? This makes it harder for you to catch the attention of the person. Giveaway emails have massive potential in boosting business awareness and increasing product revenue. There is nothing intricate in them. 3. Choose a prize that creates a genuine interest in the company and compels new contacts to stick around after. Otherwise, youll just be wasting your time and yours recipients time. Send hyper-personalized messages that convert. Pureleverage.com: Your $1.00 Cyber Monday sale!! Bath & Body Works: 1 DAY for this deal. Monoprice: 10% OFF Site-Wide + Shop Our Holiday Gift Guide! Treat it as a proof ofconcept. Tip #1: Start your subject line with the word "pitch" so the writer knows right away what to expect. So if you want to get extra value out of your contest, add a postscript reminding people about what your company does. "Thanks for making a difference!". And when it comes to inviting people into a lottery, it is here where you cant do, at least without a name. KnowBe4 revealed the results of its Q4 2019 top-clicked phishing report. Even better, LOccitane doesnt want to miss out on people who arent ready to buy today either. They let you speak to your audience one-on-one, fuel their interest, and increase engagement. The sweepstakes email is relatively simple. Build your lists and convert drive-by web traffic into customers. Use preview text to give readers a sneak peek. Follow up with participants. Step 4. Oct 13, 2021 - Explore Really Good Emails 's board "Survey Emails", followed by 4,872 people on Pinterest. BevMo! In this giveaway email, Crate & Barrel, first, features its bestsellers, reviews, and customer photos to create social proof: Then, the company asks you to keep reading to learn how to get your photos featured and potentially win a $1,000 gift card. Personalized subject lines can get up to 50% higher open rates. Let's go over the proven tips on how to craft a subject line that boosts engagement: First, let's discuss the fundamentals of creating a great subject line: Now, let's dive into the specifics of how to create a great subject line for your next campaign: Although this may seem obvious, it's a piece many marketers miss the ball on. Instructions on how to take part in a giveaway. On top of that, there is the homestay inspiration block that is a vital closure. Here's a novel idea a subject line that says you're reaching out "just because it's the holidays.". This gives customers the chance to win their favorite products for free and attracts new customers who might have considered buying from you. Did you know that 33% of email recipients open emails because of an engaging subject line?
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